Why is everyone jumping on the podcast advertising bandwagon?
22% of the US population listens to podcasts on a weekly basis, with this number predicted to grow over the next few years. So there is great potential for advertisers to tap into. During this webinar, we will explore the essence of podcast advertising, and how marketers can successfully adopt this approach to reach new and existing audiences.
We will be covering:
- What is podcast advertising
- The advantages and limitations of this approach
- The various ad forms available
- Key examples and measurement
Key Information:
Date: Thursday 9th April
Time: 10:00 - 10:45am (EDT)
Hosted by Croud's Senior Programmatic Media Manager, Omri Kedem, and Strategy and Planning Executive, Lisa Sajwani
This webinar has now ended.
If you missed it, don't worry - you can watch the recording here.
And you might be interested in checking out the write-up of the session here.
To discover more upcoming Croud Academy Live sessions, as well as recordings of previous webinars, visit the Croud Academy Live hub.